Tom qab Begoun muag lub tuam txhab rau TA Associates, uas tseem yog tus tswv cov khoom lag luam zam, Tam sim no / Elliott thiab Joie, thiab tau tsa tus thawj coj tshiab Tara Poseley hauv 2017, qee tus ntseeg tias qhuas thiab pom zoo tus tsim, paub txog kev coj lwm lub hom lag luam los ua haujlwm rau cov khoom nws pom tias tsis muaj txiaj ntsig lossis kev dag ntxias, muaj …
Puas yog Paula Txoj Kev Xaiv tau muag nws lub tuam txhab?
Nrog kev saib xyuas tawv nqaij txuas ntxiv nce ntxiv, Unilever tau pom zoo kom tau txais cov khoom tu tawv nqaij hom Paula's Choice, lub tuam txhab tshaj tawm rau hnub Monday. Qhov kev pom zoo xav tias yuav raug kaw los ntawm Q3 hauv 2021.
Vim li cas Paula Begoun thiaj muag nws lub tuam txhab?
Kuv tsis yog ib tug neeg lag luam phem tab sis kuv yuav tsis ntiav CEO rau lub tuam txhab ntawm kuv qhov loj.” Raws li nws, qhov laj thawj muag tiag tiag yog nws yuav khaws cia me me; muag rau PE pab nws loj hlob mus rau hauv ib lub tuam txhab nws yog thiab nws thiaj li yuav. Txawm tias tom qab muag nws Begoun tseem tseem koom nrog kev txiav txim siab loj.
Paula Begoun tau muag nws lub tuam txhab ntau npaum li cas?
Unilever tau txais Paula Txoj Kev Xaiv. Lub hom yuav muab tso rau hauv nws lub koob meej faib uas suav nrog Murad, Tatcha, Kate Somerville thiab Dermalogica. Cov ntsiab lus ntawm qhov kev pom zoo tsis tau nthuav tawm, tab sis cov peev txheej kev lag luam kwv yees hauv Cov Poj Niam Hnav Txhua Hnub uas tus nqi tag yog $ 2 billion
Leej twg yuav Paula xaiv?
Unilever tau txais digital-coj, kev tshawb fawb-rov qab kho tawv nqaij hom Paula's Choice los ntawm TA Associates, nrog rau kev npaj coj DTC e-lag luam cov khw muag khoom mus rau thoob ntiaj teb cov neeg tuaj saib. Tsim los ntawm Paula Begoun hauv xyoo 1995, lub npe hu ua innovation, jargon-free science, high-performing ingredients and cruelty-free products.”
